A 2014 Food & Drink team was formed ahead of the Games to help make the most of this outstanding event for the sector. The world was coming to Scotland and we wanted to ensure that the catering offering for visitors was as superb as the sporting action, and that our producers benefited too.
Food and drink is Scotland’s best-performing sector, now worth an impressive £14.3bn and on track to achieve ambitious growth targets. The Scottish Government boasts a ground-breaking National Food and Drink Policy, and has set out its stall to become a Good Food Nation.
A tremendous outcome of the 2014 Food & Drink team’s work was the creation of the Glasgow 2014 Commonwealth Games Food Charter, spearheaded by the Scottish Government and developed by the Games’ catering team in partnership with a wide, and inclusive, range of organisations.
As a result, top quality produce from Scotland was central to the 2 million meals served across the Games.
But what of legacy?
The 2014 Ryder Cup at Gleneagles, adopted a version of the Charter, leading to spectacular success for Scottish suppliers and a truly outstanding catering offering across the tournament. Not to mention the Festival 2014 Scottish Food Village and, in Scotland’s Year of Food and Drink 2015, all 180 plus funded events adhered to a version of the Charter too. Eating tasty, well-sourced food, with a story behind it, is a huge part of the visitor experience.
As we reflected on this time last year, all this shows that event organisers and caterers are taking provenance seriously and that sourcing Scottish is the way to go, meeting increasing public demand for good, wholesome food at events.
As Scotland strives to become a Good Food Nation, and as we continue to grow our successful industry and develop the country’s reputation as a Land of Food and Drink, the Food Charter created in that momentous year of 2014 will undoubtedly help realise our ambitions in 206 and beyond.
For case studies on 2014 Food & Drink successes please visit our Legacy page here.
For further information about Scotland Food & Drink please visit www.foodanddrink.scot
Read our Eat Scottish blog at www.eat-scottish.co.uk
Discover more about Scottish food and drink experiences across Scotland on www.visitscotland.com
* A partnership between Scotland Food & Drink, Scottish Government, Scottish Enterprise, Visit Scotland, Event Scotland, Scottish Development International, Highlands & Islands Enterprise and Think Local